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Big blue arrow pointing to Google Plus
It looks like Google are giving users a subtle hint as to how they can access Google Plus. The arrow is animated; when you load the page the arrow is drawn.
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Using Robots.txt to Stop Pages Appearing in Search Results
This is one of my favourite SEO mythbusters. It is the notion that preventing Google crawling a page in your robots.txt will prevent it appearing in organic search results. It’s rare to come across...
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How Google blocks the keyword in the referrer
Martin here at Arena has just been looking into how Google go about blocking the keyword in the referrer. We did a search for the term “seo” at https://www.google.com whilst logged into a Google...
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Month by Month Volumes Back in Keyword Suggestion Tool
At Arena we have regular meetings with Google about organic search (it’s not with engineers, so about as insightful as you would expect), and it was in this session we vented our frustration over the...
View ArticleWhich webpages are making you money?
Yesterday I generated four iGaming players from 15 clicks. That’s great, however with the data that was available to me, I had no idea which pages on my website was sending the clicks that were driving...
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Burglary statistics Infographic from Tesco Compare
Anyone who has worked on a financial client will appreciate the frustration SEOs commonly face. Google primarily uses the link graph as a proxy for determining what are useful sources of information,...
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Tesco Compare Infographic – Economy v Excess
Super duper new infographic by Tesco Compare Car Insurance. The new infographic compares a myriad of cars in terms of top speed, performance, new price and cost per mile. The amount of data on this...
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0 to 60mph quickly! Seeing a SEO campaign pay dividends.
There are few things as rewarding as just seeing traffic going up every week in Google Analytics. Sometimes it’s easy to get lost in the details. We forget that just doing the basic elements of search...
View ArticleSEO Seminar – Measuring Enterprise Level SEO
In June Arena hosted a SEO Seminar at the Soho Hotel. I was one of the speakers and I chose the topic of how to properly measure SEO. Over the past few months I’ve encountered a lot of SEOs who sadly...
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SEOs rejoice! Is Apple now passing the refer in iOS 6?
When Apple first launched iOS 6, it caused a bit of an uproar among digital marketers. Depending on how an iOS 6 user searches in Google, it used to be the case that the refer would not always be...
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New gardening infographic from Lovethegarden
Another awesome infographic Arena Quantum have produced for a client, congratulations to those who have worked on it. Grow your own infographic from LoveTheGarden.com
View ArticleCatching and Resuscitating Dropped Domains
Catching dropped domains can instantly provide you not only with a solid backlink profile decent but also referral traffic. In this blog post I provide some advice on how to catch them and bring them...
View ArticleGoogle’s organic and paid algorithms can no longer operate independently
Google have always been keen to stress that organic search and paid search results operate completely independent of each other, and generally this is for the right reasons. They’ve also constantly...
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